Sep 17th 08
What do you do, Jesse Kliza?
Chris Brogan posted a question this morning, looking for feedback regarding what people felt new marketers and new media marketing agencies should be doing. As always, Chris’ post and the related comments are well worth the time to read in their entirety. So what do you do Jesse? I’ve thought about what I do, and I think it can be boiled down to this: I help organizations explode the traps of... read more
Dec 11th 07
Game Changing Business Application Design…Anywhere?
One of the things I’ve been thinking about more and more lately, is somehow enabling the next generation user experience for business software. For far too long, business applications have been built for businesses, not for the people in the businesses that use them. Rather than approaching the design with the goal of enabling the best, most enjoyable experience for the individual, many ISVs have kept... read more
Metricz was started as a way for me (Jesse Kliza) to communicate my thoughts and feelings about business process, strategy, marketing, entrepreneurship, and anything else that may be on my mind related to my professional life.
Email: jkliza at metricz dot com
Phone: 518.229.1723
